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Home Improvement Lead Service Sees Potential Growth in the Siding and Windows Service Industry

10.06.2006 - Rockville, Maryland

All Around The Home (AATH) announced today that the company will begin a targeted campaign to develop its unique on-line lead generation program in the Siding and Windows service industries. AATH (http://www.allaroundthehome.com) currently uses web marketing to develop one to one direct quote request leads from homeowners to home service contractors like Remodeling companies (http://www.gandecontractors.com) and Roofing companies (http://www.ruffroofers.com). The business focuses on creating a lead for a contractor where the contractor calls a homeowner who has already pre-selected their specific company. All Around The Home’s clients have found this model of lead generation to be more effective because of the lower pressure sales approach it allows the contractor.

AATH became live in February of 2006 and has seen consistent double digit monthly growth. AATH believes this addition will be one of the largest growth areas over the next several months. Recently the company has had many requests to provide its unique one to one lead generation model to the Windows and Siding categories. One of the first clients to be featured in this category for All Around The Home is Colonial Contractors (http://www.colonialcontractors.com). Colonial Contractors is a company that has been in the siding and windows industry since 1957 and serves Montgomery County Maryland including Rockville, Potomac and Germantown, MD. AATH will create a local lead development campaign to service the local company.

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All Around The Home's owners live in the Maryland, Virginia, DC metro area.  Their business model currently serves homeowners and home improvement contractors in the Mid-Atlantic region by matching the two parties through a one-to-one estimate request service. 

Current home service categories featured include: Heating & Air Conditioning (HVAC); Plumbing; Electrical; Basement Waterproofing; Kitchen Remodeling; Painting; Roofing; Landscaping and Cleaning Services (among others). Interested contractors can sign up to begin receiving leads at http://www.allaroundthehome.com/plans/.