Local Website Sees a Strong Real Estate Market as a Catalyst to Solid Growth

06.13.2006 - Gaithersburg, Maryland

There is no doubt the real estate market has reached the end of it's amazing sales boom. Over the last four to five years homes prices across the United States grew by record margins and many people grew equity unattainable in any other market. Experts predicted that the trend could not continue forever, and it didn't.

The Maryland, Northern Virginia and Washington D.C. area was at the height of this growth period. The metropolitan area is one of the most expensive markets in the country and despite speculation of a decline, home sales continue to hold a steady pace. There is no doubt the market has slowed, but sales are high enough so that prices have held. One side of the real estate market continues to see strong growth. Home improvement and renovations continue to be as sought after as ever. As the real estate market and home prices grew, people had more equity money to reinvest, and many have chosen to do so in their homes because of the return on investment being so strong. Throughout the Baltimore and DC metropolitan area there are many home improvement, renovation, remodeling and addition jobs in process.

Today's tech-minded society has been using the internet to assist in finding the right contractor for these jobs. A simple search for plumbers, electricians or home remodeling will sprout numerous websites and plenty of information about who and what to look for. Local internet-based firm All Around the Home has found success in the Northern VA, Maryland and DC area by offering a list of companies for different categories for people to search through. A home owner can search through a list of companies that service their local area and can read descriptions about the company. From there, the homeowner can request to be contacted or to contact that company.

Co-Owner of All Around The Home Tony Scuderi says, "By visiting our site, home owners can read an unbiased listing because our website promotes all of our contractors equally. The home owner can also benefit because the contractor has the ability to contact them with a consultative approach, knowing that the home owner has already selected them."

This system has proven to work so far for many types of companies. Local Baltimore area Home Addition and Remodeling company G&E Contractors is one of Maryland's oldest and most trusted names and already has a strong internet presence through their own website (http://www.gandecontractors.com). G&E has its own page on All Around the Home's website - http://www.allaroundthehome.com/contractor/14/ - which allows people to find out about them, but from a more objective source than via their own site. "Our website allows larger companies like G&E to expand their internet growth, but also allows small companies who have no internet presence to gain so much visibility in this diverse and expanding local market," said Tony Scuderi. G&E Contractors could see as much as a 5-10% increase in total sales from their relationship on the site. All Around The Home's owners feel that smaller companies have the ability to grow by margins closer to 15-50%.

G&E Contractors have their listing featured on a number of pages on the All Around the Home website. Each separate listing represents a different service they provide. The following two links are two examples of how G&E is featured on various pages that target the service category and regional market:

Overall the Washington DC and Baltimore metro areas have a strong market for local home service companies. Traditional marketing tools continue to be a key source of revenue for many companies, but the area is tech savvy. Companies like All Around The Home have the ability to see huge growth over the next several years because of this.

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All Around The Home's owners live in the Maryland, Virginia, DC metro area. Their business model currently serves homeowners and home improvement contractors in the Mid-Atlantic region by matching the two parties through a one-to-one estimate request service.

G&E Contractors provides custom home renovations and remodeling, including kitchen and bathroom remodeling. More information is available at http://www.gandecontractors.com or http://www.allaroundthehome.com/contractor/14/.